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Oracle 1Z0-340-24 Exam Syllabus Topics:

Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:

Question 1

Which three list types are uploaded during Eloqua implementation? (Choose three.)

A. Master Exclude Domains
B. Hard Bouncebacks
C. Sales Owners
D. Unsubscribers
E. Geographic Regions

Question 2

How do you define a sender's mailing IP reputation?

A. a score based on how many people "liked" the sender on Facebook and clicked through to the landing
B. the value put on the email recipients' well-received comments from the message content
C. a measure of the sender's mailing deliverability, based on complaints, blacklisting, bouncebacks, and spam
D. the number of email recipients that do NOT unsubscribe from emails and update their email preferences

Question 3

What occurs after a campaign reaches its end date? (Choose the best answer.)

A. The campaign becomes read-only, and campaign activity is tracked for another 12 months.
B. The campaign becomes read-only, and campaign activity is no longer tracked.
C. The campaign continues to flow contacts through until it is manually deactivated by a user.
D. The campaign returns to draft mode, and users can reactivate it after changing the end date to a later date.

Question 4

Your client would like to hold contacts until they open an email, and then send another follow-up immediately after they open it. If the contacts do not open the email, they would like to wait two weeks and then send them to a different campaign.
How would you advise they configure this in the Campaign Canvas? (Choose the best answer.)

A. Hold all contracts in a two-week step and then determine which action should occur next with a decision step of "Did contacts open email?".
B. Send all Contacts to the email step and use Scheduling settings to determine when to send the email.
C. Add an evaluation period on the decision step of "Did contacts open email?" with an evaluation period of two weeks.
D. Send contacts to a Program Canvas in order to send a follow-up email and disable the Campaign Canvas.

Question 5

Your client wants to add a Preference Center page to their main website. What do you recommend?
Response:

A. Link directly to the Eloqua Subscription Management page from the client's website.
B. Add the Eloqua Subscription Management form code to the page on the client's website.
C. Configure the Eloqua Subscription Management page to allow for external access.
D. Build an Eloqua form for the client's website with processing steps to manage visitor preferences.

Solutions: